About me -

Michael Zats

”I am an enthusiastic digital marketer director based in Berlin, with a rich experience of over 7 years in Digital Marketing'”

”I am an enthusiastic digital marketer director based in Berlin, with a rich experience of over 7 years in Digital Marketing'”

7 Years
of Experience

Master of Arts
Marketing Management

Master of Science
Computing Science

I make your business shine. I build cool, effective websites, modern marketing and technical solutions that get results.

social medias   ✦   consent tools   ✦   web development   ✦   Figma   ✦   Elementor   ✦   marketing strategy   ✦   WordPress   ✦   branding   ✦   tracking   ✦   webdesign   ✦   webflow   ✦   AI solutions   ✦  

social medias   ✦   consent tools   ✦   web development   ✦   Figma   ✦   Elementor   ✦   marketing strategy   ✦   WordPress   ✦   branding   ✦   tracking   ✦   webdesign   ✦   webflow   ✦   AI solutions   ✦  

New creative   ✦   Agency   ✦   Development   ✦   studio   ✦   Website   ✦   Strategy   ✦   wordpress   ✦   branding   ✦   design   ✦   webdesign   ✦  

When people

do

work with

me.

I’ve spent most of these years working and studying across different areas of digital marketing including web analytics, ads account management, website development, tracking, SEO optimisation and much more!

Creative Skills

Unique designs crafted for your brand, engaging users with cutting-edge visuals

Responsive Designs

Delivering flawless experiences on every device, boosting user engagement and satisfaction.

SEO Optimization

Enhancing your online visibility with strategies that improve search engine rankings.

Exceptional Support

Offering committed support throughout and after project completion to guarantee client satisfaction

Quick Turnaround

Consistently meeting deadlines and delivering dependable services without sacrificing quality or efficiency.

Custom Solutions

Designing custom digital marketing solutions tailored to your needs, improving functionality and user experience.

Custom Solutions

Designing custom digital marketing solutions tailored to your needs, improving functionality and user experience.

Responsive Designs

Delivering flawless experiences on every device, boosting user engagement and satisfaction.

SEO Optimization

Enhancing your online visibility with strategies that improve search engine rankings.

Quick Turnaround

Consistently meeting deadlines and delivering dependable services without sacrificing quality or efficiency.

Exceptional Support

Offering committed support throughout and after project completion to guarantee client satisfaction

Generic Designs

Using the same old uninspired design, that don’t set your brand apart in a competitive market.

Poor User Experience

Teams struggling to collaborate effectively, hindering goal achievement and succes.

Low Visibility

Low Visibility can limit your reach. We improve SEO to boost your website and drive more traffic

Limited Functionality

Limited Functionality can hinder your project. We offer solutions for peak performance and flexibility.

Missed Deadlines

Poorly executed processes waste time and money with inefficient and bad methods.

Inadequate Support

Frequent conflicts disrupt teamwork and hinder productivity and your succes.

What My Clients Have to Say About Me & My Agency

Skills

Website Development 🖥️

Wordpress
95%
Figma
90%
Elementor
95%
Hosting
100%
Cookies
85%
JavaScript
75%
HTML & CSS
95%
UX/UI
100%
SEO
100%

Ads Management 🏆

Google Ads
95%
Facebook Ads
85%
LinkedIn Ads
85%
Bing Ads
90%
TikTok Ads
75%

Tracking and Cookies 🎯

Google Tag Manager
90%
Facebook Pixel
85%
Linkedin insight tag
85%
Google Analytics 4
95%
Consent Tool GDPR
80%

Languages 🗣️

English
100%
Russian
100%
German
90%
Czech
50%
Hebrew
30%

My Experience

2025-Present
VERTICAL Development

Head of Performance & Digital Marketing (Fractional)

Built the full digital infrastructure from scratch, including the website, CRM, and acquisition channels. Generated consistent inbound leads, launched a high-ticket offer, and closed B2B deals across the DACH region. Led small sales and marketing teams and worked closely with the CEO on strategic growth initiatives.

2024-2025
PassportCard Europe

Head Of Online Marketing

At PassportCard Europe, I lead online marketing efforts, driving growth across social media, website optimization, and Google Ads. I collaborate with agencies, implement advanced tracking with GTM and GA4, and guide a team in executing performance marketing strategies to boost lead generation and customer engagement, all while maximizing ROI.

2021-2024

LIZ SMART OFFICE

Performance Marketing Manager

I have responsibly led a digital part of the marketing at the company focusing on generating the leads through website development, google ads campaigns and the proper tracking with GTM and GA4.

2019-Present

Freelancing

Freelance in Digital Marketing

I have worked in freelancing in digital marketing with a number of as big as well as small clients undertaking the projects from website development to ads accounts management.

2021-2021
Rami Levy Hashikma

Marketing Analyst

I was responsible for the analytical part of our marketing campaigns, mainly focusing on the creation of the dashboards on Google Data Studio and optimising the google Ads Campaigns.

2020-2021
Ralph Lauren

Junior Marketing Manager

I was a part of an amazing marketing team and worked together with them to help design and develop our marketing campaigns on various of platforms.

How I can help you

My Services to Grow Your Business!

Web Development​

I build responsive, SEO-optimized websites using WordPress with Elementor and Webflow—designed to reflect your brand and easy to manage without code. Fast, scalable, and tailored to grow with your business.

Web Development

Website Design

WordPress & Webflow

Tracking & Analytics​

I implement tracking solutions with precision—using Google Analytics 4, Google Tag Manager, and GDPR-compliant consent tools. From setup to insights, I ensure your data is accurate, actionable, and legally sound.

Tracking

GA4 & GTM

Consent Tool GDPR

Marketing Help

Looking for clarity in your marketing? I support you with the essentials—from brand positioning, technology implementation, and messaging to strategy and planning—so you can grow with confidence and purpose. My consultations are fast, direct and effective.

Marketing Consultations

Branding

Marketing Plan

Ads & Digital Marketing​

I don’t just run ads—I implement smart IT and AI solutions that automate your workflows and enhance campaign performance. From Google Ads to social media, we make sure your digital marketing is efficient, targeted, and future-ready.

Online Marketing

AI

SoMe Ads

Google Ads

Take action, or don't

Join us in the journey to transform your digital landscape. Harness the power of Stoa's expertise to boost your brand's visibility, engagement, and growth. Let's make your success story together!